


Learn How To Create High-Converting “Ugly Ads”
Discover Barry Hott’s secret “Ugly Ads” formula to create, launch and scale authentic ads that sell at scale in this 30 minute Ad Creative Masterclass on Ad World Pro
Discover Barry Hott’s secret “Ugly Ads” formula to create, launch and scale authentic ads that sell at scale in this 30 minute Ad Creative Masterclass on Ad World Pro
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Join the “Ugly Ads” Masterclass
(& 400+ more sessions) on Ad World Pro
Ugly Ads convert. That’s a fact. Discover Barry Hott’s proven formula for making ad creatives that hook, entertain and convert in this all-new ad creative masterclass!
You will gain expert insights, insider strategies, and cutting-edge techniques from 15+ years of experience and $600M in ad spend. This is your golden ticket to drop your CPAs and generate conversions at scale.
With actionable learnings and real-world case studies, Barry Hott will teach you how to create ads that stand out in a crowded sea, how to target effectively and maximize your ROI.
Get ready to dominate your competitors with Ugly Ads.
What you will learn

- 1.
Understand what ugly ads are and why they're a must-have in 2023
- 2.
Master the art of creating authentic and relatable ads
- 3.
Utilize UGCs to increase trust and engagement
- 4.
Create visually stunning and attention-grabbing ad creatives
- 5.
Optimize ad campaigns for maximum ROI
Meet Your Instructor


Meet Your Instructor
Barry Hott
Barry has managed over $600 million in social ads and audited billions of dollars in ad spend since 2008. He has worked with the biggest brands in the world and many of the fastest-growing startups. Barry is a world-class leader in social ad execution and creative strategy. In 2020, Barry helped launch Lone River Ranch Water, which was acquired by Diageo in 2021. He loves to make and talk about "ugly ads" and help brands establish new categories.
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